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Photo by Richard Hook

Some people have the magic touch. They can create value out of nothing.

Painters transform a blank canvas into a work of art. Writers turn empty pages into informative articles. Gifted entrepreneurs are able to conjure creative business ideas out of thin air.

Where does this ability to create come from?

David Lynch’s Big Fish

A few weeks ago I was basking in the creative energy of the Sundance Film Festival. I love that burst of inspiration I experience every time I see an independent artist realizing their dreams.

In one of the screenings we sat right behind the celebrity judges. I wanted to lean over and whisper into Quentin Tarantino’s ear that he was my hero. I had a decade and a half of pent-up hero-worshiping to unburden myself of. But not wanting to risk a listing in the Celebrity Stalker Registry, I kept my enthusiasm to myself and avoided being banned from future festivals.

And with that confession out of the way, let’s get back to topic…

While waiting between movies, our party of film enthusiasts found shelter from the winter in a little bookstore. The first book that caught my eye was Catching The Big Fish – Meditation, Consciousness, and Creativity by David Lynch.

I am fascinated by the creative process, I meditate, and I love David Lynch flicks. Needless to say, I was excited by the find. I bought the book to use as an inspiration source for when my creative juices need a jump start.

A few days ago I was browsing through the book and was impressed by an entry titled “Desire” on page 25.

Desire for an idea is like bait. When you’re fishing, you have to have patience. You bait your hook, and then you wait. The desire is the bait that pulls those fish in – those ideas.

The beautiful thing is that when you catch one fish that you love, even if it’s a little fish – a fragment of an idea – that fish will draw in other fish, and they’ll hook onto it. Then you’re on your way. Soon there are more and more and more fragments, and the whole thing emerges. But it starts with desire.

I love the analogy. For me it really does start with the desire for an idea. Then fragment by fragment something starts to take shape.

What Is Your Creative Process?

How do you do it?

What is your process for moving from a blank screen to a finished blog article, spiffy graphic design, or new business idea?